Hi,
Jannaeus is back to the kindergarden (some consider it a nursery because they are not 3 years old yet). Mindal is also on a nursery (after last year mess). After a summer of taking care of them, 1st of September came as water for the thirst*
It seems we are know on the merchandising stage: it is Fireman Sam Jannaeus is in to.
We have one book of Fireman Sam, but it seems all over: in birthdays parties, in other kids plays and in their houses.
At the moment we have do not have much merchandising. Only a bottle of shampoo we figure out will help us get him into the shower faster. It did worked for a while… 
But the book seems to be enough: all the family members already named after one of the characters. Jannaeus is of course Sam the fireman. Mindal is Elvis, Xuxa is Rexi, Atzva is Boys and I am Steel.
But not only him, but also in superheroes. Not someone specific, but superheroes in general. I think it will be more clear if he consider him to be superheroes in plural 
We did figure out this Friday that he is also Batman, along with Sam the fireman and superheroes (yes, in plural ).
Atzva and I just watching The Boys TV show. What makes us rethink about this all superheroes thing 
* As Atzva prashed it “August is over and so are all our savings”. But now we are with two kids in nursery, and that is a lot of money as well…
Take care
Gad
Our Fireman Sam book
Our Fireman Sam shampoo